Welcome to the New England Society of Healthcare Communications, New England’s premier professional society for healthcare communications, public relations, marketing, advertising and public affairs.
NESHCo Webinar Series
NESHCo's webinar series is held the last Thursday of every month at 9 am. The series is a special no cost member benefit. Non members: $25.00. For more details and past recordings, click here.
February 8, 2017 |
Building Strong Relationships in Today’s Competitive Media Landscape Thursday, February 23 9-10 a.m. REGISTER HERE The collaboration between communications/PR pros and media presents a growing challenge in today’s healthcare market. What are some practical ideas to create and nurture relationships and enhance media relations programs in both traditional and new media? How do content providers (PR) and content publishers (media) work together to share and distribute compelling content? How can we add value to each other? How do you make your story pitch stand out – what works and what doesn’t? How does a relationship become derailed? What does a media relations program look like today – what’s the role of social media? Learn...